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Integrate your website with LinkedIn

LinkedIn is an Internet platform company focused on connecting the world’s professionals. The LinkedIn website launched in 2003 and is the world’s largest professional network with more than 90 million members, representing every country and executives from every Fortune 500 company.”

With that amount of information, integrating with the LinkedIn solution can provide a vast amount of valuable CRM information covering company profiles, employee lists, interest groups and individuals.

Access to this information is now available through the newly released LinkedIn Platform API. Let your users bring LinkedIn profiles and networks with them to your site or … Continue Reading

Social Media and the Customer Relationship

A recent report from Gartner says that worldwide enterprise social software revenue is on track to total $664.4 Million in 2010. This is a 14% increase on 2009 with a forecast growth for 2011 of 15.7% giving an expected revenue of around $769 million.

The use of social software to drive business is well knowm however take up is supprisingly slow. A Forbes article on “The Future of Selling: Its Social” states that although many U.S companies claim to have a social media strategy, only 9% of U.S salespeople have training in using social media for sales.

The … Continue Reading